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Tuesday, August 8 • 10:15am - 12:15pm
Workshop B: Measuring Employee Experience: A Metrics Toolset For Communications And Employee Engagement
Freed Employee Experience & Sinickas Communications Inc.

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 Employee experience and organizational culture are complex beasts, yet are more important than ever in today’s highly competitive markets and talent pools. At the same time, data-driven business and marketing expectations have jumped inside organizations.


Today internal communicators and those tasked with delivering a compelling employer brand need to step up their measurement game. With a priority to make measurement a habit and strive for ongoing and meaningful metrics that speak to outcomes, a tool kit of metric strategies is needed for successful employee engagement.


Learn how to best measure your employee experience and employee engagement strategies , including how to:


  • Benchmark where you & your organization currently sit on the scale: See how your measurement work compares with other organizations in the room
  • Understand good practice & new tools: Find out new and leading approaches and tools for measuring employee engagement
  • Identify actionable next steps: Create a list of next steps for leveling up our measurement of internal communications and employee engagement


Ephraim Freed, Principal Consultant

Freed Employee Experience Consulting

Angela Sinickas, CEO

Sinickas Communications Inc.

avatar for Ephraim Freed

Ephraim Freed

Principal Consultant, Freed Employee Experience Consulting
Ephraim Freed is an employee experience strategist and leader who has spent over a decade working on the cutting edge of internal communications and intranets. He has developed digital platforms and communications programs within innovative global organizations including Riot Games... Read More →
avatar for Angela Sinickas

Angela Sinickas

CEO, Sinickas Communications, Inc.
Angela Sinickas, ABC, is CEO of Sinickas Communications, Inc., an international management consultancy focusing on communication effectiveness research and strategy. She has been measuring the effectiveness of communication since 1981. Her prolific publications (including a free... Read More →

Tuesday August 8, 2017 10:15am - 12:15pm PDT
El Capitan, Ballroom Level, Sheraton Grand LA 711 S. Hope Street, Los Angeles, CA 90017

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