Internal Branding, Employee Engagement & Culture Change Strategies

Ever wonder where those capital “E” employees come from who just love their jobs and the companies they work for? As a manufacturing company, Gates Corporation has found that they do not occur naturally; the right environment must be created for employees to be inspired.

This session will assist you in understanding how internally-branded companies procure materials used in the manufacturing of an engaged workforce, including how to:

• Create a mixture of the right formula for an inspiring culture, and the process of replicating the results over time and turnover

• Equip your staff with the materials they need to succeed
• Develop the recipe for inspiring your employees to be their best
• Replicate the traction you’ve gained and how to build on it
• Socialize your efforts and conduct audits

Mark Tenney, Director, Global Brand & Corporate Communications

Gates Corporation